Pictured: Amazon advertising the crate of DVDs yesterday.
The BBC is releasing every episode of EastEnders in 200 box sets, with a running time of 2,147 hours.
Everyone buying the DVDs – which can only be ordered online, as they will be too bulky to sell in stores – will receive them in a gigantic packing crate filled with broken cardboard boxes, rotten fruit and other items representing the soap’s famous market.
The episodes will stretch from the first one in 1985, when characters included Dirty Den, Angie, Arthur and Pauline, all the way up to the end of September this year.
“For real aficionados, the EastEnders box set isn’t a treat – it’s going to be utterly essential, “ said John Yorke, controller of BBC drama production.
“Anyone with 13 weeks on their hands can sit down with a cuppa and a biccie and savour this epic slice of life.”
He added that depending on the sales of the EastEnders box set, the BBC might release all episodes of its evening news bulletin from 1954 to the present.
“Anyone with even a passing interest in current affairs is going to find that a hard one to resist,” said Yorke.
One customer who pre-ordered the EastEnders box set yesterday was Marcus Deeble from Watford. He told The Daily News: “The wife always says I’m not very good at choosing presents for her – well, she watched EastEnders a few times in the nineties and quite enjoyed it so I think I’ve hit the jackpot this time. Fingers crossed.”Tweet